Google is currently only in the exploration and test, there is no indication that Google has decided to launch Tablet PC. "New York Times" reported on April 12, Google CEO Eric Schmidt recently at a gathering of friends talking about Google's Tablet PC product, the product will use the Android system. In addition, there were anonymous sources Density test, try to release tablet PCs on the books, magazines and other content. However, these are the only signs of it, not Google's confirmed, we can only enter on the Tablet PC market, Google, to compete with Apple ipad support. And Apple recently announced a mobile advertising platform iAd plan, which would Google has launched a serious challenge, from Apple has been involved in mobile advertising business perspective, Google must be given a lesson to Apple.
Google to reverse the current competition if the situation in financial support from the current point of view, it should first of all thank the advertising revenue, because so far, Apple has no such benefits. This helps Google to search the business relies on to discover other areas with value, especially in the mobile market, and then continued to expand.
However, whether Google can enjoy success in the Tablet PC market, is still an unknown. Tablet PC market is currently at the initial stage, and the industry's current definition of tablet PCs and there is no uniform view. And Apple has a head-start was the first to capture the market, Apple has now created for the advantage of space, Google is clearly not sit still, at this point, the Tablet PC will become the Google and Apple compete for market attention. Imagine if Google can have the right products and enough publicity, it is entirely possible IPAD confrontation with Apple. Google need to be concerned, if still does not make moves, it will greatly promote the IPAD sought after consumers, and Google have to create an ipad killer. Google want to own if you want unlimited mobile devices to close or even beat Apple's Tablet PC, then he needs to follow certain strategies to gain the upper hand, the specific methods are as follows:
1. Providing multi-media store
If Google does not provide for his ipad killer as fully as Apple's iTunes store, then the device will be a failure. Consumers buy and use these tablet PCs just because they are computing devices, consumers want to hear music on the Tablet PC tablet, using podcasting capabilities, as well as watch movies and TV shows. If Google do not have a single store, and can provide all the elements required to meet them, then the consumer is obviously not able to accept such products. Apple's iTunes store for the consumer's entertainment experience to provide the perfect support, but in this part of Google currently does not provide any support. If Google wants to beat the competition, IPAD, then develop a similar to the iTunes store is the first step towards success.
2. Increase investment in Android Market
As long as Google's tablet PCs to access multimedia content readily available, then the Tablet PC market for the development of very large support, Google Android Market above the need to ensure adequate application, and can be used for the Tablet PC. As Apple has proven, IPAD is a feasible product; users can download applications and extend its functionality. For example, IPAD initially did not forecast this application. But thanks to App Store App Store, users can download a free weather application. If consumers buy Google Tablet PC does not have that option, it will greatly hinder Google Tablet PC in the market competition. Google Android Market will be the best ally of tablet PCs.
3. Support for Flash
1. Providing multi-media store
If Google does not provide for his ipad killer as fully as Apple's iTunes store, then the device will be a failure. Consumers buy and use these tablet PCs just because they are computing devices, consumers want to hear music on the Tablet PC tablet, using podcasting capabilities, as well as watch movies and TV shows. If Google do not have a single store, and can provide all the elements required to meet them, then the consumer is obviously not able to accept such products. Apple's iTunes store for the consumer's entertainment experience to provide the perfect support, but in this part of Google currently does not provide any support. If Google wants to beat the competition, IPAD, then develop a similar to the iTunes store is the first step towards success.
2. Increase investment in Android Market
As long as Google's tablet PCs to access multimedia content readily available, then the Tablet PC market for the development of very large support, Google Android Market above the need to ensure adequate application, and can be used for the Tablet PC. As Apple has proven, IPAD is a feasible product; users can download applications and extend its functionality. For example, IPAD initially did not forecast this application. But thanks to App Store App Store, users can download a free weather application. If consumers buy Google Tablet PC does not have that option, it will greatly hinder Google Tablet PC in the market competition. Google Android Market will be the best ally of tablet PCs.
3. Support for Flash
Although Apple's point of view from individuals, Flash is slowly entering the painful edge of death, but until the moment of death is still a long way to go. For now, Google should be on his Tablet PC to support Flash. Google's decision to support Flash, Apple and Adobe may be the battle will not have much effect, but Apple will not be ignored in any case the decision of Google. Most of the current network can not video and games to play in ipad above. In this issue, if Google can come out and say the network on the video and game software on his tablet PC out of the box with, then it is with Google could be a major competitive advantage.
4. Are available for each version of the 3G support
Apple currently only offers the WiFi versions of its ipad. Ipad's WiFi - and - 3G version will start at the end of April into the Apple store. Apple should be clear; it does not need to include an option to support 3G features, but may not be the best approach. Google provides the functionality to support 3G Tablets PC, but does not require users to connect to the mobile network, unless they want to do. Apple's strategy now being followed ipad 3G, which is a similar strategy with Google, than it allows all users at any time all OK to connect to 3G. Tablet PC features consumers want this option, Google needs to remember that.
5. Bundled Google Docs
IPAD supports Apple's office suite, but user need to pay for access these documents through the IPAD. Google can provide users with free Google Docs suite against Apple ipad. This will greatly help the search giant appeal to those who want quick and easy access to a simple production tool for business users to buy their products.
6. To invest heavily in mechanical touch
If you want to find out Apple ipad do a wiser thing, then it should be mastered touch mechanics. IPAD than any other device on the market place is to do better response for the touch command. If Google's Tablet PC can not provide the same or better features then it is certainly no chance to replace Apple's. The fact that, Google needs to spend a lot of effort Tablet PC to engage in Touch Technology. If it can provide a viable experience, it can be easier to replace Apple's market position.
7. Built-in turn-by-turn instructions
Built-in turn-by-turn instructions seem not Google needs to increase its Tablet PC in the most important function, but it can be distinguished as with an Apple IPAD one of the features. Currently, IPAD supports Google Maps, enable users to easily find their destinations in the direction of line. But it is not a complete experience. If Google want to distinguish their Tablet PC, create a complete GPS functionality will be a great step. Users only need access Google Maps, enter a destination, and get all the turn-by-turn instructions (including voice commands), so they will not add additional cost. Tablet PC should be the mobile companion, why they are not GPS compatible? This should be the need for improvement.
8. The connection is everything
IPAD's an obvious omission is its lack of USB interfaces. Apple has said it will bypass the accessories provided, which will allow users to connect USB devices to the IPAD, but some things done too little, too late. This gives Google the best chance left, if Google in its tablet computer to provide at least one USB port, which will provide heavy defeat ipad weight. At the same time, this will avoid the need for individual consumers to purchase an additional USB connection tools. Connection may be discouraging consumers to buy and then switch to Google ipad Tablet PC one of the most important reason.
9. The print will be an essential feature
Another major drawback IPAD is that it does not support printing. Therefore, if the user typed a file or receive from friends or colleagues the importance of e-mail, need to print out, and then it will become difficult. If Google is added to its Tablet PC printing, it can once again appeal to those who need to print. Have the ability to appeal to consumers should be printed clearly recognized, IPAD is only a laptop computer terminal to terminal replacement, not a real device can replace the traditional laptop. Google Print function can be a miracle tablet.
10. To provide multi-mission support
Prior to Apple's iPhone OS 4.0 operating system, multi-mission support for the Tablet PC for Google would be a good complement. But now, Steve Jobs has made it clear that multi-task in 2010 will soon be applied to the IPAD in years, so for Google Tablet PC will be a great opportunity, this was also the Google request for Tablet PC market. If Apple can at the same time provide third-party applications to run more, but Google's Tablet PC does not, then Google's very difficult to go beyond a flat device ipad. The only way is to beat Apple on almost every front the best features. If Google multitasking capabilities for achieving almost no guarantee, then Google will be the equipment at a disadvantage in the competition.
